
MARKET TREND
The Bubble tea Market reached an all time high of USD 2.4 Billion Valuation in 2019 alone and is projected to hit the 4.3 billion mark reaching 2027.
In 2019 alone, Black tea accounted for more than half of the overall bubble tea market share and is predicted to increase over the years.
Bubble Tea Market Segment Analysis - By Type
Based on Type, the global Bubble Tea Market can be divided into Black Tea, Green Tea, Oolong Tea, and White Tea. The Black Tea sector generated the most revenue in 2019 and is expected to expand at the fastest CAGR between 2020 and 2025. This is due to a rise in demand from health-conscious consumers all around the world.
Fruit Tea Market
Segment Analysis - By Type
Consumers turning toward organic, fresh and natural products, are the new community turning towards the fruit tea niche. Green tea, otherwise known as Matcha on the other hand, is expected to increase at the quickest CAGR throughout the projected period 2020-2025. This is due to its long-term energy boosting qualities, which have a beneficial influence on body weight management.
Specialized outlets or teahouses have received significant attention in recent years, notably among in the millennial age group. Providing the true perception that the niche is still growing and driving the growth of the market.

BEST OF BOTH WORLDS

ABC IS A COMBINATION OF BOBA WITH NATURAL FRUIT
ABC aims to further drive the two individual niches and curate a new niche and norm as a whole with the achieved combination of boba and natural fruit tea flavours. This achievement targets the accomplishment of riding the wave of both surges in the fruit tea market as well as the boba market. ABC Boba Cha has the right combination to tackle both with an all-new ‘best-of-both worlds’ combination and we are ready to take on this segment.


Interested in starting a business?
Come join the home-grown brand that’s taking modern tea culture to the next level, through honesty, teamwork, entrepreneurship and innovation.
Go big or start small
Choose a size that suits your business needs. Be it small or large, we have something for everyone. Investment starts from RM50,000 (promotion price) depending on store size.

KIOSK
SIZE: 100 - 200 SQ FT
Suitable for mall, public transportation hub, university...

ABC CAFE
SIZE: 800 - 1500 SQ FT
Suitable for mall, shop lots..
ABC BOBA CHA
FUTURE CONCEPT STORE
WE ARE YOUR BEST TEAMMATE
Our team will guide you from setting up to starting your store through our partnership programme, tailored to various levels of expertise and involvement. So, whether you’re diving into the world of F&B for the first time or the tenth time, you’ll fit in just fine.

On-board orientation
& hands-on training at outlets.

Monthly audit and quality service checks.

Live updates through our Business Management Tool.
WE GOT YOUR BACK
Not only on the business perspective, our support goes the extra mile and beyond in order to bring success to your business development.

Engagement with artists &
influencers

Educating university students in entrepreneurship programmess

Billboards

Social media
engagement

SEO optimisation for all outlet locations

App on par with current technology

MORE REASON TO JOIN US
Coming from an innovative company, ABC Boba Cha has created multiple channels for our partners to promote our products faster. Partners are able to sell by cup and take-away pack which consists of 5 packs = 5 cups. We have two types of products to generate sales which tackles walk-in service and also take-away. This way, no customer will miss any opportunity to enjoy ABC goodness, instantly or at their own convenience.

CONVERSION
1 CUP PER SALE
1 CUP PER SALE (Per cup)
Available at our kiosk & ABC Store

CONVERTION
5 CUPS PER SALE
5 CUPS PER SALE (Per box)
Fast-selling product consists of 5 packs in 1 go!
YOU'LL BE IN GREAT COMPANY
We currently have 39 operating outlets and we’ve done it all in just 2 years! Worried about the locations? There’s no need. We still have more new excellent locations you can choose across Malaysia.

WANT TO JOIN THE FAMILY?
Fill in the form here
or
give our Business Development team a ring at